(01) THE WORK
Marketing that
Grows Roots in
Your Community
Strategy, training, and AI-forward tools for owners who care about the people they serve - not just the algorithm. Based on the west coast of Canada, working with businesses who give a damn.
WEST COAST, CANADA
THREE WAYS IN
/03
Marketing & Strategy
01
Training & Engagement
02
Courses
03
WHAT WE BELIEVE
Small business is
community work.
We work with owners who show up for the people around them - running businesses that reflect their values, their neighbourhoods, and the kind of world you want to live in. We believe your marketing should reflect your values and be executed in a way that feels valuable and fun.
WHERE WE PLAY
FACEBOOK
INSTAGRAM
THREADS
Plus AI tools and workflows that give you back your week.
ROOTS
Born in the Valley.
Built for your success.
Marketing shouldn't feel like shouting into a void, and it shouldn't cost you the parts of your business you actually love. We help you build a plan that fits the way you already work.
​
From strategy PDFs to AI workshops to a full VIP day, everything we do is built on one idea: your business is stronger when it stays connected to the community it serves.
SERVICE 01
Marketing
& Strategy
Clarity before content. Every engagement starts by understanding who you serve, why it matters, and how to reach them without burning out.
DIAGNOSTIC
SWOT ANALYSIS
A grounded review (strengths, weaknesses, opportunities and threats)of your current channels, ideal client, and content, surfacing what's working, what's noise, and where the real opportunity lives.
DONE FOR YOU
Marketing Strategy Package
Two working sessions plus a full strategy PDF: brand positioning, ideal client avatar, competitor analysis, channel recommendations, a marketing activities calendar, market research, unique value proposition, and clear goals.
DONE WITH YOU
Power Hour or VIP Day
A one-hour deep dive on any marketing or social question. Or a collaborative half-day / full-day VIP intensive with a plan delivered within five days.
SERVICE 02
Training
& Engagement
Bring the workshop to your team, hire us for a talk, or work 1:1. AI and social media, taught in plain language for people running businesses of all sizes.
AI — WORKSHOPS & 1:1
AI Training & Implementation
In-house workshops, community-hosted sessions, or 1:1 consulting. Foundations training, phased system implementation, and AI workflows built for the way your team actually works.
Social Media — Workshops & 1:1
Social Media Training
Team workshops or tailored 1:1 consulting on platform choice, content pillars, organic vs. paid, and building real engagement on Instagram, Facebook, and Threads.
KEYNOTES
On Stage
Two signature talks: Uplevel Your Business with AI, and Reach Your Ideal Clients with Social Media Marketing. Delivered for conferences, associations, and community events.
SERVICE 3
Self-Paced
Courses (COMING SOON!)
INSTAGRAM FOR BUSINESS OWNERS
Drafting content, recording, and scheduling in Meta
Stories, posts, and reels: what each is for and how to use them
-
Proactive and reactive engagement that actually feels human
Fun bonuses, like replying to a comment with a reel
THE FORMAT
Short
Videos.
Real
CONTENT.
Four ten-minute lessons plus a downloadable PDF. Built for owners who want a simple strategy to reach their customers.
COMING SOON